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  • Online Virtual Class
  • Duration: 40 days
  • Fees: ₹40,000.00/-
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About your Training

Skills Covered

Data Integration and Management
Customer Journey Mapping
Advanced Analytics and Reporting
Segmentation and Personalization
Cross-Channel Analysis
Actionable Insights and Optimization

Tools Covered

Adobe Customer Journey Analytics
Adobe Analytics
Adobe Experience Cloud

Training Syllabus

Curriculum Designed by Experts

Introduction to Adobe Customer Journey Analytics
Topics
  • Overview of Customer Journey Analytics Interface
  • Key Concepts and Terminology
  • Navigating the Platform
  • Setting Up User Accounts and Permissions
Topics
  • Ingesting Data from Various Sources
  • Data Transformation and Cleaning
  • Managing Data Connections
  • Data Governance Best Practices
Topics
  • Creating Customer Journey Maps
  • Identifying Key Touchpoints and Events
  • Segmenting Customers Based on Behavior
  • Analyzing Customer Pathways
Topics
  • Using Advanced Analysis Techniques
  • Customizing Reports and Dashboards
  • Predictive Analytics and Modeling
  • Real-Time Data Analysis
Topics
  • Creating and Managing Customer Segments
  • Personalizing Customer Experiences
  • Dynamic Content and Personalization Rules
  • Targeting Specific Customer Segments
Topics
  • Integrating Data Across Multiple Channels
  • Analyzing Cross-Channel Customer Behavior
  • Optimizing Multi-Channel Marketing Strategies
  • Visualizing Cross-Channel Data
Topics
  • Generating Actionable Insights from Data
  • Implementing Optimization Strategies
  • A/B Testing and Experimentation
  • Continuous Improvement Processes
Topics
  • Understanding Data Privacy Regulations
  • Implementing Compliance Measures
  • Managing Customer Consent
  • Ensuring Data Security

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Why Training From Are U Certified

Live Interactive Classes

  • Top-Tier Trainers
  • Real Time Guidance by Industrial Experts
  • In Class Doubt Clearance

Resource Access

  • Life Time Access to Resource Library

Support

  • One-to-One Lab and Training Assistance
  • Help Desk Support
  • Doubt Clearance in Real-time

Project Based Learning

  • Labs and Learning Based from Industrial Experts
  • Learning Based on Project Scenarios

Certification

  • Are U Certified Training Certificate
  • Certificate of Completion

Labs

  • Cloud based Labs *Labs based on course requirement only

Training Details

This training program is ideal for individuals who want to master Adobe Customer Journey Analytics for customer journey mapping, analysis, and optimization. The course includes hands-on projects and assignments that help learners apply the concepts and techniques learned, ensuring they are job-ready upon completion.

  • Comprehensive Learning: Gain in-depth knowledge of Adobe Customer Journey Analytics’ capabilities.
  • Hands-On Projects: Practical experience through real-world projects.
  • Expert Guidance: Learn from industry professionals.
  • Certification: Earn a certification to validate your skills and enhance your portfolio.
  • Develop professional skills in customer journey mapping and analysis.
  • Create personalized and optimized customer experiences.
  • Enhance your career prospects in digital marketing and customer experience management.
  • Gain confidence in using one of the leading customer journey analytics tools.
  • Data Integration and Management
  • Customer Journey Mapping
  • Advanced Analytics and Reporting
  • Segmentation and Personalization
  • Cross-Channel Analysis
  • Actionable Insights and Optimization
  • Adobe Customer Journey Analytics
  • Adobe Analytics
  • Adobe Experience Cloud
  • Understand the core functions and tools of Adobe Customer Journey Analytics.
  • Develop the ability to map and analyze customer journeys effectively.
  • Learn to integrate data from multiple sources for a holistic view.
  • Generate actionable insights to enhance customer experiences.
  • Digital marketers
  • Customer experience managers
  • Data analysts
  • Marketing professionals
  • CRM managers
  • Anyone interested in customer journey analytics
  • Basic understanding of digital marketing concepts
  • Familiarity with data analysis (recommended)
  • No prior experience with Adobe Customer Journey Analytics required
  • Master the tools and techniques of Adobe Customer Journey Analytics.
  • Map and analyze customer journeys across multiple channels.
  • Develop advanced skills in segmentation, personalization, and optimization.
  • Generate actionable insights to improve customer experiences.
  • Operating System: Windows 10 or macOS 10.15 (or later)
  • Processor: Intel Core i5 or higher
  • RAM: 8 GB minimum (16 GB recommended)
  • Graphics Card: Integrated or dedicated GPU
  • Storage: 20 GB of available disk space
  • Software: Adobe Customer Journey Analytics (latest version)
  • Customer Experience Manager
  • Digital Marketing Analyst
  • Data Analyst
  • CRM Manager
  • Marketing Automation Specialist
  • Customer Journey Analyst

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